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SPAM - Email Marketing Software VS Email Marketing Service

Jan 16, 2018, 10:24 (This post was last modified: Jan 16, 2018 10:41 by paynekj.)
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SPAM - Email Marketing Software VS Email Marketing Service
Email marketing is the use of email for the purpose of communicating about porducts and services. The process involves sending promotional emails to prospective customers and sending emails to exiting customers for repeat buys. It also involves placing marketing information or advertisement in email sent by others.

The popularity of email marketing is due to the fact that they are much cheaper than other forms of communication . Newsletter software delivers the message directly to the targeted audience, unlike a website where the customers have to come to them. They have a high success rate when you using the proper techniques. They are highly cost-effective compared to traditional marketing methods. They can be used to target a specific audience group is relevant to the product or service being promoted.

Email marketing companies let you send promotional messages to their own list of addresses. You can choose your audience according to geographical location or based on the interests of the audience. The task of choosing the right email marketing service for your specific needs is not easy, which is the reason for creating an email marketing software standard where services of major providers are compared on common parameters.

Email marketing companies must fulfill the following standards to be level with the industry norms. They must offer at least 350 templates, which must be professionally designed. The email must provide a preview of the content and an auto responder for the initial mail. They must come with the capacity to host five images and the ability to remove contacts and create do-not mail lists.

The ideal email marketing company must have a form to add to your website and must also automatically remove those who have requested to unsubscribe from your SPAM. You must choose a company that allows reports that display information on spam reports, opens and clicks and forwards, among other things.

Email marketing providers who make the cut as per the standards set by comparing the leading service providers must satisfy certain crucial conditions. They include the ability to read data in graphical representation, the facility to export reports and allow phone chat, live chat and email support. It is imperative to have a FAQ section to satisfy customer queries.

The task of creating a comparative list of various service providers is aimed at providing customers the choice to decide the best available option for their type of business. The evaluation process of the various service providers can help potential customers compare rates and facilities provided.
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