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Cui Bono--Who Benefits?

Jun 6, 2014, 04:21
Post: #1
Cui Bono--Who Benefits?
I'm sure everyone has seen the Nike spam on a number of forums here. I'm just curious about a few things. Is this done by a "bot"--which is, I presume, a script or short program--and if so, how does it, a bot, get registered with not just Gimpforums but any other forum? If it's not a script but a person then why? I can see if it's some kind of generalized kiddie vandalism but this looked, to me, like it was commercial.

If that's the case, if it's commercial, it looks like a lot of work for which, I presume, the "perp"--I just love saying that!--wants to get paid. How would that possibly work? Who would pay anyone to do that and how would they know the person did it? How much benefit could there be doing it?

Obviously people are going to recognize it as spam and block or ignore it, so what's the point? Is it some kind of fishing deal where they hope someone clicks through and they scarf up some useful info or something? I see this kind of thing occasionally on other sites and am always curious about the motivation.
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Jun 6, 2014, 10:01
Post: #2
RE: Cui Bono--Who Benefits?
1) Labor is still very cheap in some countries

2) Their goal is not to have GF users click on the link... Their goal is to have Google harvest the page, see the links to their site, and increase its page rank(*) so that when you look for "che4p N1ke" on Google their site shows up near the top of the list.

(*) In Pagerank, the good pages are those with a lot of links to them, and these links are themselves weighed by the pagerank of the site that contains the link. So when your site becomes popular (ie, lots of links to it), it has a good pagerank, so links from it get more weight on Google, and it becomes a target of choice for pagerank spammers, who would like to take advantage of Google's "trust" in the links from your site.

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Jun 6, 2014, 12:18
Post: #3
RE: Cui Bono--Who Benefits?
Thanks, very helpful.

It looked to me like that thread was posted on three different GF forums. Would each of those count as a page rank "hit" or was that just insurance to make sure it was spotted at least once by the Google web-crawler?

Also, it would seem that the web-crawler has to compare every individual word in EVERY web page to a known list of websites. I presume they filter out a lot of words first but still, that seems mind-bogglingly expensive in terms of processors, RAM etc. Or maybe I'm looking at it all wrong.
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Jun 6, 2014, 13:26
Post: #4
RE: Cui Bono--Who Benefits?
The algorithms are a bit more clever than this, but Google is nevertheless a well known energy guzzler with its datacenters.

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Jun 7, 2014, 17:24
Post: #5
RE: Cui Bono--Who Benefits?
(Jun 6, 2014 13:26)ofnuts Wrote:  The algorithms are a bit more clever than this...

You have the most marvelous knack for understatement, sir. "A bit more clever" may be a masterpiece!

That link of yours--page-rank--sent me into a mathematical fugue-state from which I'm only now recovering. Citation analysis! Continuous probability distribution! THE ENTIRE FRIGGIN' GREEK ALPHABET! Stochastic matrices! Markov chains! the Perron-Frobius theorem! the Collatz conjecture! Multivariate random variables! Eigenspace!, Eigenvectors! Eigenvalues! Aye! Yi! Yi! look at the time... there goes the whole afternoon.

"a bit more clever". Yeah, just a bit.
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Jun 7, 2014, 18:00 (This post was last modified: Jun 7, 2014 18:00 by ofnuts.)
Post: #6
RE: Cui Bono--Who Benefits?
Making it look very mathematical doesn't mean it is much more clever... it only means it has some mathematical foundation.

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Jun 7, 2014, 20:18
Post: #7
RE: Cui Bono--Who Benefits?
(Jun 7, 2014 18:00)ofnuts Wrote:  Making it look very mathematical doesn't mean it is much more clever... it only means it has some mathematical foundation.

I see what you mean and I've often thought the same thing about a lot of Economics and Financial writing. It's as if they cloak their ideas in this inscrutable-to-all-but-most-mathematically-gifted language and ordinary, less-mathematically-able individuals, such as myself, are intimidated by it. We assume it's high-level analysis and thinking when it might just be rote learning coupled with a certain kind of giftedness.

Still, to be able to quickly grasp a lot of those concepts requires a pretty high degree of intellectual ability coupled with a lot of dedicated education.

But that's not exactly cleverness, is it?
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